Trading Under a Different Name: What You Need to Know

Can I trade under a name different to the company?
Trading names. You can also trade using a different name to your registered name. This is known as a ‘business name’ or ‘trading name’. Trading names must not: be the same as an existing trade mark.

Many companies think about trading under a different name, commonly referred to as a “doing business as” (DBA) name. This may be a powerful strategy for branding your company and giving your goods and services a distinct personality. But when utilizing a DBA name, there are several legal obligations and things to think about. Who in California Needs a Fictitious Business Name?

Any person or company using a name other than their own legal name in California must file a fictitious business name registration with the county clerk’s office where the business is situated. This covers companies, partnerships, LLCs, and single proprietorships. There may be fines and legal repercussions for failure to register.

Can Two Businesses in California Use the Same DBA Name?

No, in California, two businesses cannot share the same DBA name. To prevent consumer confusion and to promote fair competition in the market, the state mandates that each company have a distinct name. Businesses will not be permitted to register if they attempt to utilize a DBA name that is already in use. In California, how do I look up a fictitious business name? In California, you can check the status of a fictitious company name by contacting the county clerk’s office in the area where the enterprise is situated. You may look for registered names in several counties’ internet databases. If you’re thinking about a DBA name and want to be sure it’s available, this can be helpful.

How many DBAs is an LLC permitted to use? An LLC is permitted to use numerous DBAs. However, the county clerk’s office requires that each name be registered separately. It is significant to remember that each DBA name is regarded as a distinct entity and could have various legal and tax ramifications. A legal or financial expert should be consulted before registering several DBA names.

Finally, using a DBA name can be a fantastic approach to promote your company and establish a distinctive character. When registering a DBA name, it’s crucial to adhere to the legal requirements and guidelines. Before registering numerous DBA names, be sure to register the name with the county clerk’s office, confirm that it is not already taken, and get professional advice.

Leave a Comment