Dave Long Orangetheory: The Man Behind the Successful Fitness Franchise

Who is Dave Long Orangetheory?
As CEO for Orangetheory Fitness, Dave leads the company’s franchise model, regional development and product development strategy.
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The CEO and co-founder of the wildly popular workout chain Orangetheory workout, which was founded in 2010, is Dave Long. A one-hour full-body workout that combines cardio and strength training with heart rate monitoring to maximize calorie burn is the novel idea behind Orangetheory Fitness. Orangetheory Fitness boasts more than 1,200 studios spread across 23 nations, and Dave Long is the guy behind its success.

Dave Long spent more than 20 years working in the fitness industry before starting Orangetheory Fitness. At numerous gyms, he began as a personal trainer and gradually advanced to management positions. Orangetheory workout was founded as a result of Long’s vision to develop a workout concept that would be unique from anything else available.

The franchise model used by Orangetheory Fitness is one factor in its success. Franchisees can use the Orangetheory Fitness name, systems, and support by paying an initial franchise fee of $39,500. Franchisees also pay a marketing charge of 2.5% of gross sales in addition to the upfront fee and annual royalties of 8% of gross sales. Depending on the size and location of the studio, the total investment needed to operate an Orangetheory Fitness studio ranges from $563,529 to $994,882.

Chick-fil-A is a successful franchise business that has recently gained attention. The fast food restaurant brand is renowned for its mouthwatering chicken sandwiches and top-notch customer support. Franchisees of Chick-fil-A pay a $10,000 initial franchise fee, but all start-up expenses, such as real estate, building materials, and equipment, are covered by the corporation. Franchisees additionally pay annual royalties of 15% of gross sales and a marketing charge of 5% of gross sales, in addition to the original franchise cost. Every year, the typical Chick-fil-A franchisee makes a profit of about $200,000.

In conclusion, Dave Long is the brains behind Orangetheory Fitness, a hugely popular fitness brand that has completely changed the way people work out. With franchisees paying an initial fee of $39,500 and recurring royalties of 8% of gross sales, the franchising model has been a major contributor to Orangetheory Fitness’ success. Another popular franchise model right now is Chick-fil-A, where franchisees pay an upfront fee of $10,000 and annual royalties of 15% of total sales. Both franchises have demonstrated to be successful investments, making them appealing business prospects for individuals seeking to start businesses in the fast-food or fitness sectors.

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