For a very long time, greeting cards have been a common means to convey feelings and sentiments. There is a greeting card for every event, including birthdays, holidays, and special occasions. But not all cards sell in the same way. More people prefer certain card designs than others. What kind of cards do you think sell the most?
Birthday cards are the most popular kind of greeting card, followed by holiday cards, thank-you cards, and sympathy cards, say industry experts. Everyone has a birthday, and people prefer to commemorate this special day with their loved ones, making birthday cards the most popular type of card. Another reason why holiday cards are so popular is that they give individuals a way to stay in touch with their loved ones during the holiday season.
Depending on the complexity of the design and the designer’s experience, the cost of designing greeting cards can vary. Typically, independent designers bill $50 to $500 each design. Nevertheless, some skilled designers bill more than $1,000 for each design.
If you want to work as a greeting card illustrator, you should know that your pay will also depend on your experience and the business you work for. The average annual compensation for a greeting card illustrator, according to Glassdoor, is about $66,000. Illustrators with expertise, though, can make more than $100,000 annually.
You can upload your portfolio online and submit your artwork to Hallmark, one of the biggest greeting card companies in the world. Hallmark welcomes submissions from independent writers and artists. Additionally, they have a program called Artist Development that offers guidance and instruction to aspiring artists. There are various steps you can take to create greeting cards that you can sell. Choose the kind of greeting cards you wish to make first. Create a couple designs after that, and test them on your intended audience. Create a website or online store to sell your cards once you have a few designs that are successful. Additionally, you can sell handmade cards in nearby markets and craft shows.
In conclusion, the most common greeting card categories are birthday cards, holiday cards, thank-you cards, and sympathy cards. The price of creating a greeting card might vary, as can the illustrator’s pay, which is based on expertise. You can upload your artwork to Hallmark’s website if you wish to. Start by designing a few cards and putting them to the test on your intended audience if you want to manufacture cards to sell.