Millions of workout enthusiasts love Gymshark, one of the fitness gear companies with the fastest global growth. In their garage in Birmingham, UK, Ben Francis and his friends launched the business in 2012. Since that time, Gymshark has expanded into a multi-million dollar business with operations in 131 nations.
Gymshark focuses in creating fashionable and well-made workout clothing of the highest caliber. Leggings, sports bras, hoodies, shorts, t-shirts, and other items are available from them. The company has established a reputation for producing high-quality exercise gear at reasonable costs.
Gymshark produces their products in collaboration with a number of suppliers. To guarantee that all of its products live up to its high standards, the company maintains a rigorous quality control procedure. In order to guarantee that its products are created and sourced in an ethical manner, Gymshark maintains tight ties with its manufacturers.
Another question is, “How do I launch an athleisure line?” Careful preparation, investigation, and execution are necessary when starting an athletic wear business. When launching an athleisure collection, keep the following steps in mind:
2. Research: To define pricing points, uncover market gaps, and identify your competition, conduct market research.
4. Source documents Find high-quality materials that adhere to your brand’s standards by working with manufacturers. 5. Production: Work with producers to create your goods while making sure they are manufactured and sourced responsibly. Launch: Use influencers, social media, and other marketing channels to introduce your brand.
Does the activewear industry do well? The market for activewear is expanding quickly and has shown tremendous increase in recent years. Fitness and wellness trends, which are becoming more and more popular, contribute to this rise. Activewear is a potentially lucrative business opportunity as the market is predicted to grow further.
Where are Gymshark garments created in regard to this? Gymshark operates factories across the globe, notably in Pakistan, Bangladesh, and China. To ensure that its products are made and sourced in an ethical manner, the company maintains tight relationships with its manufacturers. To make sure that their products live up to their high standards, they employ a rigorous quality control process.