In recent years, water stores have grown in popularity, especially in locations with limited access to safe drinking water or where consumers prefer the convenience of buying bottled water. The majority of the time, these shops offer purified or alkaline water in refillable containers along with other relevant goods like water filters and dispensers. But how can these shops continue to operate? Let’s look more closely.
Is bottled water a waste of money, one could wonder? Even while bottled water can cost more than tap water, many consumers nevertheless do so for a number of different reasons. While some people enjoy the taste or portability of bottled water, others might not be confident in the caliber of their tap water. Additionally, using bottled water may be necessary in certain circumstances, such traveling or outdoor activities. In the end, each person must decide for himself if the advantages of bottled water outweigh the expense.
According to a survey by Grand View Research, the value of the bottled water industry in 2021 is anticipated to grow to $307.6 billion by 2028. The rise of e-commerce platforms, rising urbanization and population, and expanding health concerns are all factors that have contributed to this growth. With sales up more than 4% from the previous year, the bottled water sector in the United States alone was valued $18.5 billion in 2020.
So, which bottled water is the most popular? With a market share of more than 20%, Nestle Waters was the world’s largest bottler of water in 2019, according to Statista. Danone, Coca-Cola, PepsiCo, and Fiji Water are some further significant businesses. However, it’s important to keep in mind that many water retailers get their water from neighborhood sources or purify tap water using filtration systems, so they might not necessarily be connected to these big businesses.
Independent water stores can still succeed despite the dominance of large bottled water firms. These shops frequently set themselves apart by providing individualized service, environmentally responsible choices, and distinctive goods like infused or sparkling water. Numerous water retailers have also increased their selection to include vitamins and supplements, as well as other goods for health and wellbeing.
In conclusion, the ease of bottled water and rising demand for safe drinking water have both contributed to the growth of the water store industry. Even while there may be worries about the expense and environmental impact of bottled water, many people still opt to purchase it for a variety of reasons. Independent water retailers have the chance to carve out their niche and provide distinctive goods and services to fulfill the demands of their customers as the sector continues to develop.