An adhesive made especially for wallpaper is called wallpaper gum. Its sticky and adhesive qualities come from a blend of synthetic and natural ingredients that it is constructed of. Wallpaper is most frequently made with wheat paste, cellulose paste, and vinyl adhesive.
Wheat flour and water are combined to create wheat paste, a natural glue. It is a well-liked option for those who are concerned about the environment and their health because it is thought to be non-toxic and environmentally friendly. Contrary to other wallpaper gums, wheat paste has a shorter shelf life and might not be appropriate for use in environments with high humidity.
On the other hand, cellulose paste is a man-made glue that is created from cellulose derivatives and water. Compared to wheat paste, it is stronger and has a longer shelf life. Additionally, it is simpler to use and suitable for a variety of settings, including those with high humidity.
A synthetic glue made especially for vinyl wallpaper is called vinyl adhesive. Because it is sturdy, long-lasting, and waterproof, vinyl wallpaper is a preferred option for individuals who want to apply it. Other wallpaper kinds might not work well with vinyl adhesive, though.
In Kenya, starting a wallpaper business involves thorough strategy and investigation. Finding out who your target market is and what kinds of wallpaper are in demand is the first step. Additionally, you will need to research your rivals and come up with ways to set your company apart from theirs.
The next step is to choose your suppliers and build connections with them. To give your consumers a variety of options at reasonable costs, you’ll need to find high-quality wallpaper and wallpaper gum at competitive pricing.
The success of your business also depends on how well you market it. In order to reach your target market, you must establish a strong brand identity and design a marketing plan. Social media sites like Facebook and Instagram can be useful tools for marketing your company and connecting with new clients.
In conclusion, wallpaper gum is a crucial part of hanging wallpaper. It comes in a variety of forms, each with special advantages and characteristics. In order to start a successful wallpaper business in Kenya, rigorous strategy, investigation, and marketing are required. By following these guidelines, you may create a prosperous wallpaper company that caters to the demands of your clients and advances Kenya’s economy.