The technique of soliciting suggestions, viewpoints, or contributions from a large number of individuals is known as crowdsourcing. This approach has grown in popularity recently since it enables companies and organizations to access the combined intelligence of a broad collection of people. Here are some pointers on how to use crowdsourcing efficiently if you’re interested in doing so in your job.
Establish your goals and objectives first. What do you want crowdsourcing to accomplish? Are you looking for creative suggestions, reviews of goods or services, or answers to your problems? You may choose the finest strategy to use and the right partners to include by clearly stating your objectives.
Next, pick a crowdsourcing platform or strategy. Online surveys, social media polls, and open calls for submissions are just a few of the various options to solicit opinions from a sizable population. You might want to think about using a specialized crowdsourcing platform like IdeaScale, Crowdspring, or InnoCentive, depending on your objectives and the kind of feedback you’re looking for.
After selecting your platform, it’s time to publicize your crowdsourcing project. By using email newsletters, social media, and other marketing tools, spread the word. Make sure to express your initiative’s goals and the kinds of contributions you are looking for in a clear and concise manner.
Be ready to handle the onslaught of suggestions and criticism when the contributions begin to arrive. A lot of entries may need to be sorted through, each contribution’s quality assessed, and participant feedback given. To assist in managing and evaluating the entries, think about forming a team or committee.
Last but not least, remember to express your gratitude to the contributors to your crowdsourcing project. Showing your appreciation can help foster goodwill and promote continued engagement, whether it’s through mention on your website or social media pages or a more material reward like a gift card or prize. Is an Example of Knowledge Crowdsourcing?
Wikipedia is a prime example of knowledge crowdsourcing. An extensive network of volunteers who write and edit articles on a variety of subjects contribute to this online encyclopedia. With everyone’s help, Wikipedia has grown to be one of the most popular informational resources on the planet.
The Longitude Prize, which was granted by the British government in the 18th century, is one of the earliest instances of crowdsourcing. The reward was given to the person or group who was able to solve the long-standing puzzle of navigators and scientists: how to accurately determine a ship’s longitude at sea. Who Owns the Original Crowdfunding Platform?
In 2003, ArtistShare, the first crowdsourcing site, was introduced. The website was created to enable fans to donate money in exchange for exclusive access to the creative process, thereby assisting musicians in funding their projects.
Around the world, there are hundreds of sites for crowdfunding, each with a special purpose and strategy. The most well-known websites are Patreon, GoFundMe, Indiegogo, and Kickstarter.
By amassing small donations from a large number of people, typically via online platforms, crowdfunding generates revenue. The backers may receive awards or ownership stakes in the project or company in exchange for their donations. Typically, the platform that facilitates crowdfunding charges a fee out of the money raised.