Our lives have always revolved on fashion. It allows us to express ourselves and show off our unique personalities. For this reason, a lot of people spend time and money on their outfit. Personal shoppers can help because not everyone has the time or the skills to put together an attractive wardrobe. Personal shoppers assist clients in selecting clothing, accessories, and shoes that complement their individual styles, body types, and spending limits. Being a virtual personal shopper is a great job opportunity for fashion lovers as personal shopping has gone virtual in recent years.
1. Become knowledgeable about and proficient in fashion
In order to work as a personal shopper, you must be well-versed in fashion, style, and trends. Start by reading books, blogs, and fashion publications. On social media, follow stylists and fashion influencers to remain current on the newest trends. To get practical experience, you can also sign up for fashion classes or work as an intern for a fashion stylist.
2. Improve your sales and communication abilities You will deal with customers as a personal shopper who have various personalities and tastes. You must be able to speak clearly and pay attention to their needs. Additionally, you must have the ability to persuade customers to buy into your ideas. Practice your sales and communication techniques with friends and family. 3. Increase your network and portfolio You need to have a portfolio that highlights your understanding of fashion and style talents if you want to draw in clients. Offer your services to friends and family first, and then use their comments to hone your abilities. Additionally, you can network with designers, models, and stylists by going to fashion events. 4. Promote your services.
Once your network and portfolio have grown, it’s time to promote your services. Establish a social media or website presence where you can display your portfolio and connect with potential customers. Utilize social media sites like Facebook and Instagram to promote your job and draw clients.
Fashion stylists and personal shoppers typically charge an hourly rate or a portion of the client’s purchases as remuneration. Depending on location and skill, the hourly charge for a personal shopper ranges from $50 to $100.
The term “style consultant” might also be used at Target if you’re thinking about working as a virtual personal shopper. An in-store fashion expert who works for Target and assists consumers in selecting the appropriate clothing and accessories is known as a “style consultant.” They are in charge of making sure that customers have a friendly and inclusive shopping experience.
You need a solid grasp of fashion, style, and trends, exceptional communication and sales abilities, as well as a strong portfolio and network, to be a successful fashion consultant or personal shopper. For those who appreciate helping others look and feel their best and are passionate about fashion, it may be a rewarding and lucrative career.
Consider taking fashion classes or earning a degree in fashion design or merchandising if you want to work as a freelance fashion consultant. Gaining experience in the field—through internships, entry-level employment, or working with seasoned fashion consultants—is also crucial. It might also be helpful to build a portfolio of your work and a network of connections in the business. In order to promote your business and services, you should also have a website or a social media presence.