For Arabica coffee beans, the minimum price paid to Fairtrade coffee producers is $1.40, while for Robusta coffee beans, it is $1.20. However, if the market price is greater, the actual price paid can be higher than the minimal amount. Additionally, growers receive a premium of at least 20 cents each pound of coffee sold, which is put into neighborhood initiatives like infrastructure improvement, education, and healthcare.
It is important to remember that receiving Fairtrade certification is just one approach for coffee farmers to get paid fairly for their labor. Many coffee farmers choose for direct trade connections with coffee roasters rather of pursuing Fairtrade certification. These direct trade connections may provide farmers even greater incomes as well as long-term alliances that support sustainable agricultural methods.
There is no Fairtrade certification for McDonald’s. However, the business has vowed to purchase coffee from sustainable sources and has started programs to help coffee growers. McDonald’s and Conservation International launched a cooperation in 2018 to create a framework for more ethically and sustainably procuring coffee. McDonald’s has also committed to obtaining all of its coffee, palm oil, and fish from sustainable sources by the year 2020.
Although not a Fairtrade certified firm, Dunkin’ Donuts has taken steps to source coffee in a sustainable manner. The business introduced its “DD Green Achievement” program in 2014, which consists of initiatives to cut back on energy and water use as well as coffee sourcing. By the end of 2020, Dunkin’ Donuts intends to source all of their coffee from verified sustainable sources.
Although Lavazza does not hold a Fairtrade certification, it does have a sustainability program called “Tierra!” that promotes ethical coffee cultivation methods. The program involves activities like teaching farmers how to practice sustainable agriculture, funding neighborhood projects, and fostering biodiversity. The Tierra! program from Lavazza also ensures coffee farmers a premium price above market value. Who produces the best coffee, exactly?
The response to this query is arbitrary and depends on individual taste. Starbucks, Lavazza, Illy, Dunkin’ Donuts, and Folgers are a few of the most well-known coffee brands in the world. However, many coffee aficionados prefer to look into specialty coffee shops and small-batch coffee roasters for uncommon and premium coffee mixes. In the end, the best coffee is the one that makes the person sipping it happy and content.