Particularly when it comes to body size, the fashion industry has long been blamed for encouraging unattainable beauty standards. Many people think that being thin is a requirement for modeling. This is not totally accurate, though.
Although it’s true that skinny models have historically been preferred in the fashion industry, there has been a drive in recent years for more diverse representation. Models of various sizes, races, and ages are now being used by numerous companies and designers in their advertising and on their catwalks.
Kendall Jenner is one example of a model who has questioned conventional beauty standards. Despite coming from a well-known family, Jenner has put a lot of effort into becoming a successful model on her own. She has participated in a number of high-profile runway events and has been featured in advertisements for prestigious companies like Calvin Klein, Estée Lauder, and Adidas.
Jenner’s remarkable appearance and active social media presence have been credited with her success as a model. With more than 150 million Instagram followers, Kendall Jenner has a sizable platform that she can use to engage with fans and advertise products. She has also received recognition for her commercial acumen, having started her own clothing brand and working on product lines with several businesses. Speaking about social media, a new branch of modeling has emerged called Instagram modeling as a result of the growth of influencer culture. Even though these models don’t participate in runway shows or have regular modeling contracts, they get paid to advertise products on social media. Instagram models’ earnings might vary greatly, but some of the more popular ones can bring in millions of dollars annually.
The weight requirements for runway modeling can change depending on the designer and the show. Some designers favor models who are extremely skinny, while others favor models who are slightly curvier. Models are expected to adhere to certain industry standards. For instance, the Council of Fashion Designers of America advises that models for the runway be at least 5’9″ tall and have waists that are no more than 24 inches.
Despite these restrictions, there is a rising push in the fashion industry toward body positivity and diversity. Many designers are beginning to cast a wider range of models for their runway shows, and more and more corporations are using models of different sizes in their advertising campaigns.
In 2021, none other than Kendall Jenner herself will hold the title of highest-paid model. Jenner reportedly made an astounding $40 million last year, mostly from her modeling and social media work, according to Forbes.
In conclusion, even though skinny models have historically been favored in the fashion business, there has been a shift in recent years toward more inclusive representation. Models like Kendall Jenner have questioned conventional notions of beauty and shown that one’s size is not the only factor that determines success in the field. In addition, regardless of their body type, models now have more options to make a living thanks to the growth of Instagram modeling.