How Long Should a Media Release Be?

How long should a media release be? about 300 to 400 words Be concise. The ideal length of a press release is about an A4 side or about 300 to 400 words (the length of a short news item). That’s just three or four short paragraphs and a couple of of quotes. If yours is … Read more

Understanding External PR: What It Is and Why It Matters

What is external PR? What does external PR mean? External PR is usually in-house, and they work with the internal PR team to develop a strategic PR strategy and provide counsel on campaigns or projects. The main aim of the external PR team is to maintain a positive reputation and brand image for their company … Read more

What It Means to Be Smart in PR

What is being smart in PR? Marketing, Meet PR. SMART is an acronym which stands for Specific, Measurable, Attainable, Relevant, and Time-Specific. SMART can be modified to fit your area of work, as Neicole Crepeau did for social media, using SMART as Specific, Measurable, Active, Realistic and Timely. Read more on soloprpro.com Public relations (PR) … Read more

What is a PR Agency in Bollywood?

What is PR agency in Bollywood? Bollywood PR (Bollywood Public Relations) is where one can get articles and images / videos promoted through the help of a Bollywood Publicist. In the current times, the complete focus of Bollywood PR exercises revolves around the online news media, i.e. entertainment websites / Bollywood websites. Read more on … Read more

Public Relations: A Look at Wealth and Cost

Are people in PR rich? As someone who has worked closely with more than a hundred public relations agencies during the past 10 years, I am privy to one of the best-kept secrets in the industry. Most owners of independent PR agencies, regardless of their size, are very wealthy. Read more on www.prweek.com The field … Read more

PR Team in Bollywood: What is it and How Does it Work?

What is PR team in Bollywood? As a Bollywood public relations professional and a spokesperson to many celebrities, over the years you’ve worked with several female clients who have been scrutinized by the media in one way or the other. Read more on dalebhagwagarmediagroup.com Bollywood, the name given to the Indian film business, is one … Read more

Are Press Releases Public? Everything You Need to Know

Are press releases public? Although a press release is a public relations tool, it should not read as overly promotional [source: Concept Marketing Group]. Press releases typically end with a short description of the company or organization that’s issuing the release, along with a call to action. Read more on money.howstuffworks.com Press releases are a … Read more