SEO vs SEM: What’s the Difference?

What is SEO vs SEM? What’s the Difference Between SEO and SEM? The main difference is that Search Engine Optimization (SEO) is focused on optimizing a website in order to get traffic from organic search results. On the other hand, the goal of Search Engine Marketing (SEM) is to get traffic and visibility from both … Read more

Naming Your Digital Agency: Tips and Tricks

A key step in building your brand identification and luring potential clients is giving your digital agency a name. The name of your business should convey your ideals, offerings, and character while setting you apart from your rivals. However, how can you think of a name that jumps out and appeals to your target market? … Read more

Promoting Your Virtual Business: Tips and Strategies

How do you promote a virtual business? How to promote your Virtual Assistant business 1) Network. 2) Get some cool business cards. 3) Pimp your email signature. 4) Arrange meetings with online contacts. 5) Ask for LinkedIn introductions. 6) Run a Google Adwords campaign. 7) Run a Facebook/Insta ad. 10) Print flyers. Read more on … Read more

Understanding SEM: Search Engine Marketing

What does SEM stand for? SEM Acronym Definition SEM Standard Error of Mean SEM Search Engine Management SEM Space Environment Monitor SEM Semitic 101 more rows Read more on acronyms.thefreedictionary.com Using paid advertising and optimization strategies, search engine marketing (SEM), a type of digital marketing approach, promotes a website by making it more visible on … Read more