Bicycle industry analysis

What is the most sold bicycle? 1) Giant. And the indisputable winner is Giant Bicycles. This is inarguably the most common brand and also the most demanded of all the bikes on the market. A Taiwan based manufacturer, Giant Manufacturing Co has manufacturing plants in the Netherlands and China too. Read more on www.marketing91.com Since … Read more

What is the markup on bicycles? A high margin would be 40-45% (66-80% markup), low end would be around 20% margin (25% markup) in my experience (as an employee). so for a $500 bike a 40% margin is $200, $300 original cost to the shop. In markup terms, a $500 bike that costs $300 wholesale … Read more