Brand names, logos, symbols, and other identifiers that are used to separate the products or services of one firm from those of another are protected by trademarks, which are a sort of intellectual property. Trademarks are significant because they enable businesses to establish a name and reputation for themselves as well as set themselves apart from rivals. Can you purchase someone else’s trademark though? No, you cannot purchase someone else’s trademark, to put it simply.
Trademarks are not tangible items that can be purchased or traded. They are intangible assets connected to a specific business and its goods or services. Although a trademark can be licensed from the owner, this does not include purchasing the brand itself. Instead, in exchange for royalties or other forms of payment, the trademark’s owner authorizes usage by another business. Is a trademark less expensive than a patent?
In general, trademarks are less expensive than patents. The cost of obtaining a trademark is typically far less than the cost of obtaining a patent, despite the fact that the cost of a trademark can vary depending on a number of factors, including the complexity of the property and the number of classes it covers. In contrast to trademarks, which can normally be registered for a few hundred to a few thousand dollars, patents can cost tens of thousands of dollars or more to obtain.
Although it is feasible to trademark your logo on your own, the procedure might be difficult and time-consuming. You must perform a trademark search before you can trademark your logo to make sure no one else is already using it. The next step is to submit a trademark application to the USPTO, where you will have to wait for it to be examined. In the event that your application is accepted, you will be required to pay a registration fee and periodically renew your trademark registration in order to keep it active. How Can I Determine If a Business Name I Have Is Available in Missouri?
Before registering your business name in Missouri if you are just starting out, you must confirm that it is available. You can use the business entity database maintained by the Missouri Secretary of State to see whether a business name is available in Missouri. Choose a different name or apply for a fictitious name if the name you intend to use is already in use by another company.
A business may employ a name that differs from its official name; this is known as a fictitious name. For branding or marketing objectives, this is frequently done. A company might, for instance, employ a made-up name that is more memorable or catchy than its actual name. A company must register its fictitious names with the state in order to use them. This enables the company to operate under the false name lawfully.