Lululemon: The Origin of the Name and the Making of Athletic Apparel
Why is Lululemon called Lululemon? In 2004, he spoke to National Post Business Magazine about the name ‘Lululemon’, explaining that he wanted to create a name with “”three Ls [to] see if [he could] get three times the money””. Wilson was playing around with the L sound when he came up with Lululemon, a name … Read more