More companies and people are using mobile applications to offer services to their clients and users as the globe continues to experience a digital transition. Making an app is only the first step, though. When creating their budgets, app owners must be sure to account for the expense of operating an app in 2022.
The complexity, user base, and frequency of changes are some of the variables that can affect how much it costs to maintain an app. The average monthly cost of app maintenance might be between $5,000 and $15,000. This covers the price of the servers and any updates, security patches, and bug fixes. However, the price may be greater for more complicated apps that demand ongoing support and updates.
Making money off of an app is one approach to pay for its upkeep. A free app can generate revenue through in-app advertising, in-app purchases, and subscription-based business models, among other methods. While in-app purchases enable users to purchase extra features or content within the app, in-app advertising entails the display of advertisements within the program. For a monthly or yearly price, subscription-based models give users access to premium features or content.
Some apps also make money through working with companies or by providing premium services. For instance, managers of Uber car fleets known as UberFLEETs can make up to $80,000 annually. On the ride-hailing platform Bolt, you must register your vehicle and go through a verification process in order to become a fleet owner. Once accepted, you can start giving people rides to make money.
Similar to this, Kenyan automobile owners can benefit financially from working with Uber. The kind of car they drive and how many trips they make all affect how much money they make. Uber Kenya claims that by collaborating with the platform, car owners can make up to Kshs 140,000 per month.
In conclusion, maintaining an app can be expensive, but it is an investment that is important for companies and people who want to offer services to their clients and users. In 2022, a number of variables, including the complexity of the app, the user base, and the frequency of updates, will affect the cost of app maintenance. However, app developers can make money from their apps by monetizing them through in-app advertising, in-app purchases, subscription-based services, or joint ventures with other companies. Finally, car owners may be able to make money by joining Bolt’s fleet program or collaborating with Uber.